Many believe that cosmetic surgery is not necessary now; some lack the money, and others fear distorting their appearance even more. That’s why, in 2022, Yevheniia Izmaylova established the charitable initiative “Save Beauty”, aimed at helping people who have lost their beauty during the war.
The founder of the charitable initiative had her own experience of facial trauma. She went through a hard way and pain to overcome this problem. That’s when the idea of creating a project was born.
Medical coordinator of the project is Yevhen Shagov, an experienced expert in aesthetic medicine, preventive medicine and Age Management, founder of the AM SYSTEM clinic.
Yevheniia Izmaylova was also supported by other specialists: media coach and PR expert Pavlo Inov, who has more than 15 years of experience collaborating with the largest television channels and successful media personalities. Lesia Matveieva, a practicing psychologist working in the fields of psychoanalysis and psychotherapy, with membership in the National Psychological Association. Liubov Ruban, who manages team and initiative-related issues. Yaroslava Kibysh provides legal support. Kateryna Savchenko, SMM manager and journalist, gathers the experience of doctors and heroes in inspiring stories.
War leaves a painful mark on faces. It’s not just tears but also scars. But thanks to “Save Beauty” charitable initiative, they can be gotten rid of. “Save Beauty” restores self-confidence, hope for a bright future and faith in our victory! We have managed to restore aesthetics to dozens of victims, and we do not stop to prevent the scars of war from imprinting on the faces of Ukrainians!
We are ready to provide free assistance to Ukrainian men and women whose faces have been affected during the war.
The procedure is very simple: you submit an application on the website. Then, we engage partners with necessary specialties, covering expenses for consultations with doctors, plastic surgery, psychological support, and rehabilitation. If needed, we also provide assistance with relocation and temporary housing.
In 2022, with the support of media personality Pavlo Inov and medical coordinator Yevhen Shagov, owner of the AM System clinic, Yevheniia Izmaylova founded “Save Beauty” charitable initiative.
The goal is to provide free assistance to military and civilians whose faces require reconstruction after injuries from shrapnel, burns, and other traumas caused by military actions.
The mission of the initiative is to dispel the fears and prejudices of the victims and support them on the challenging path of restoring their appearance.
Maxillofacial and plastic surgeons with years of experience have joined the project, including Tamerlan Kadiiev, “Nove Tilo” clinic, and Oleh Kompaniiets, “Grace” clinic.
Collaborating with “Save Beauty” charitable initiative, they offer an individual approach to patients, treating everyone with respect, attention and care. Additionally, those seeking help receive reliable support from an experienced psychologist during the preparation for the operation and throughout the entire rehabilitation period.
In 2023, Yevheniia Izmaylova gained the support of Rostyslav Valikhnovski, the owner of “Valikhnovski MD” medical center, who also became a participant in the initiative. The best specialists want to work in the project, which was founded by Yevheniia Izmaylova. This fact motivates us to work even harder and help as many victims as possible.
The country recovers even during the war. Liberated cities and villages are coming back to life after explosions and occupation. Many homes, streets, and roads have been rebuilt, but people are the greatest asset of the country. Yevheniia Izmaylova wants them to recover too, not just after the war but right now.